Dectech specialises in helping businesses and policymakers understand and manage customer decision-making, from acquisition through to retention and all the points in-between.
Dectech seeks to define a new category of insight that is both strategy consultancy and research agency. We deliver financial analysis and business advice alongside field research and customer insights. We believe in this hybrid approach because it marries a necessary focus on commercial results with a practical understanding of what drives human behaviour. In practice, this means we are differentiated by our behavioural, experimental, and statistical approach.
Dectech is a trusted advisor to some of the world’s largest organisations in both the private and public sectors, including British Gas, Vodafone, Tesco, Lloyds Banking Group, and the European Commission.
Dr Henry Stott – Managing Director
Prof. Nick Chater – Director
Dr Rich Lewis – Director
Dr Benny Cheung – Director
Decision Technology offers consulting services globally, including Australia, Canada, China, Europe, South Africa, and the United States.