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SME Group Workshop | Business Development & Marketing

05 July 2018 | 12:00 PM
MCA Offices, 36-38 Cornhill, London, EC3V 3NG


Consulting firms often invest considerable sums in marketing, sales and business development capability. It is vital to optimise the return on that investment.

This MCA SME workshop will explore the experience of member firms and what they have learned. 

  • What are the differences between marketing, sales and business development?
  • What skills do you need for each?
  • How can you turn strong marketing profile and success into business leads and new contracts?
  • Are there good outside agencies that can help?
  • What role do leaders of the consulting business play?
  • Is thought leadership an expensive cul-de-sac for SMEs?

This MCA participative workshop will explore all these questions and more. Participants will learn from each other about what works, and what pitfalls to avoid. And the group will agree on what further action and support from the MCA would be most valuable.


12.00 – 12.30     Sandwich lunch
12.30 – 12.40     Introduction to session
12.40 – 13.45     Main discussion
13.45 – 14.00     Actions & close

If you have any questions regarding this event please don't hesitate to contact Misty via email or 02076457961

Please note that we are currently limiting spaces to 1 person per MCA member firm.

Registration for this event is closed
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