Magnus Consulting

Magnus Consulting is a B2B growth consultancy helping mid-market and PE-backed businesses achieve clarity on where to play and how to win.

When priorities shift, momentum matters. We work with ambitious B2B organisations facing complex growth challenges, whether redefining market focus, aligning go-to-market teams, or accelerating value creation. Our role is to turn complexity into clear, executable strategy. We help leadership teams make deliberate choices about the markets, customers and opportunities with the greatest potential, then embed the strategy, behaviours and systems required to deliver sustainable growth.

Our clients include CEOs, CMOs, GTM leaders and private equity value creation teams seeking sharper focus and faster execution. We operate at the intersection of strategic depth and practical delivery, bridging the gap between high-level ambition and day-to-day action. Rather than producing recommendations that sit on shelves, we work alongside teams to align marketing and sales, strengthen commercial rhythm, and build momentum that lasts.

Central to our approach is Magnitude, our AI-enabled platform that accelerates strategic insight and content activation. Magnitude supports smarter decision-making by synthesising market, customer and competitor insight, enhancing clarity while maintaining human oversight and commercial judgement. We are AI-enabled, not AI-led; technology strengthens our work but never replaces expertise.

Our philosophy is simple: growth should never be accidental or unfocused. It must be designed. By combining rigorous research, structured frameworks and hands-on partnership, Magnus enables organisations to move faster, think sharper and scale with confidence.

This is growth, designed, aligned and ready to scale.

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Key Personnel

• Managing Partner – Teresa Allan
• Partner – Danny Philamond
• Partner – Richard Ablett

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UK Office Locations

• Central London

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Worldwide Coverage

• UK & Northern Europe

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Consultancy Services

Where to Play

We help organisations make sharper strategic choices by identifying the right markets, customer segments and growth opportunities.

Define the opportunity

• Commercial gap analysis (Magnify)
• Ideal customer and buying-group mapping
• Market opportunity and whitespace analysis
• Customer, competitor and commercial intelligence
• Value proposition development

Focus your effort

• Brand tracking and health diagnostics
• Content and messaging assessment
• Strategic content direction

How to Win

We turn strategy into execution by aligning sales, marketing and product around clear priorities and operating rhythm.

Shape the strategy

• Go-to-market strategy
• Marketing roadmaps
• Strategic account growth programmes
• Growth accelerators
• AI-enabled growth tools

Deliver at pace

• Sales enablement
• GTM intelligence and insight platforms
• Embedded growth experts

Magnitude

Our AI-enabled platform accelerates insight and content activation at scale.

Customer intelligence

• Insight-led content aligned to priority markets and buyers
• A single source of customer truth
• Turning market, customer and brand insight into scalable, relevant content
• Faster execution without added complexity

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Industry Sectors

As management consultants we have clients in the following sectors:

• Transportation and Logistics
• Professional Services
• Financial Services
• Private Equity
• Technology
• SaaS

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