According to recent analysis by North Highland, the retailers set to get ahead in 2026 will be the ones undeterred by disruption and willing to embrace change. They aren’t just cutting costs, they’re reinventing what efficiency means. Rather than chasing omnichannel, they’re creating seamless experiences that transcend channels altogether. And they’re not sticking with yesterday’s promotion model, they’re using AI to deliver hyper-personalised value and relevance to customers.
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