According to North Highland, on the stage of digital business transformation, the spotlight has remained firmly fixed on artificial intelligence (AI). And with nine in 10 leaders positioning AI as a priority in 2024, it’s safe to say that it’s set to be a permanent fixture across most industries in the years ahead.
In its recent insight, the firms looks into what comes after saying ‘yes’ to AI. For many organisations, the next step is navigating the myriad questions and decisions surrounding large language models (LLMs)—or even considering how to create their own. These modern tools have the power to process large datasets, generate human-like text, improve insight analysis, and (when implemented properly) deliver powerful competitive advantages.
But believe it or not, the technology itself has marginal influence over AI ROI. Achieving value from an enterprise LLM is largely about having a solid foundation of knowledge management practices. The LLM capabilities that can ultimately create business value originate directly from the knowledge base used during the model’s training process.
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