COGNIZANT CONSULTING: COMPETING TO WIN IN THE MEDIA & ENTERTAINMENT INDUSTRY

by Cognizant Consulting

Now more than ever, the media and entertainment (M&E) industry is under the spotlight. While the global pandemic has given many parts of the sector a boost in terms of consumer habits –increased screen time resulting in higher demand for content – longer-term trends are worrisome.

A deep-rooted structural shift has led to a steady decline in net margins – a 14% CAGR decline
over the last five years the growth in digital services and the presence of agile competitors suggests that these challenges are far from over.

Read the full insight on the Cognizant Consulting website