Huthwaite: Virtual Selling – normalised sooner than we thought

by Huthwaite

What was once the future is now the present. We assumed that airport delays, service station sandwiches, anxious waits in reception, and handshakes (remember those?) were all – and would remain – the unchanging rites of the seller’s daily life.

Instead, we have accelerated into a world in which major opportunity sellers and key account managers, with targets to meet and multi-year complex sales to manage, are unable to leave the house. The prospects, clients or customers they’d be meeting are stuck at home too. But business cannot simply pause; and selling is the vanguard of business. Salespeople can do things differently – and maybe even better.

Read the full insight on the Huthwaite website